The Orchard Loan Proposal, Market Research, and Consulting
The Orchard of Knoxville, a student housing project in Knoxville, TN, hired us to prepare a real estate development loan proposal to present to private investors, banks, and partners for project funding. The Orchard is 100% leased after securing this loan.
Components of work include:
- Market Research. Conducting market research included preparing a list of comparable properties, their occupancies, pricing, unit mixes, proximities & locations, target markets, and amenities. University research was also conducted to show enrollment trends, facts & figures, growth anticipation, ranking & affluency, potential renter pools (on-campus and off-campus), classification, and affordability reports. Community research included target market demographics, building permits, and buyer/investor pools.
- Consulting. Cunsulting services included advising, writing, and providing customized excel templates for Pro Forma writing, Development Budget writing, and Market Research display.
- Print Design. Using InDesign CS2, the loan proposal included photos, presentation design, copy writing, identity and market research content organization, biographies, and financial layouts.
- Photography. High quality Canon equipment with digital SLRs at your service!
See below for some screenshots of this loan proposal:
0 Comments
